Pantelis is a media executive who thought it would be funny to break into the music industry as "Otto Schweinsteiger", a fake German DJ that covered his face using a silicon horse mask. After his first EDM release "Horse Lies" he signed a publishing deal with Vydia Inc. and decided to launch his own record label. He doesn't consider himself a real musician by any stretch of the imagination but he finds music compelling nonetheless and respects the people who try to make a living out of it. He has a background in media publishing, being the founder of Kassotis Productions, and having worked as a web producer for companies like BuzzFeed and Funny Or Die. He also stood as the host of the "Music Bench" web-series and he is an executive producer at several Amazon Studios projects. His priority is to help artists achieve their goals, and thanks to his technology background he is able to run one of the most viral-friendly labels out there, having amassed 1 million streams during BBR's very first year. You'll usually find him coding or animating stuff.